foodservice Bites

McDonald's re-opening in UK, Wendy's new loyalty program and the significance of dinner during crisis

Dear Reader,
Our weekly newsletter covers noteworthy and curious news from the international hospitality business. Find out what we've discovered about McDonald's re-opening in UK, Wendy's new loyalty program and the new CEO of Potbelly. Also, take a look at our research about the significance of dinner during the COVID-19 crisis.
Enjoy reading!
Your foodservice Bites team

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Editor's note: 
On stage in Zurich: Richard Bergfors from Sweden
Richard is President and CEO of Max Burgers, founded by his parents in 1968. Currently the company operates over 125 restaurants in Sweden. Established in other countries, too. Annual sales of more than € 350 m. First food company in the world to be climate positive.
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Weekly Research Bite

Dinner was the most resistant daypart during the crisis 
The most resistant daypart during the COVID-19 crisis from March to May 2020 vs 2019 was Dinner. Of course it also saw a steep decline and lost more than half of its customer traffic across the BIG 5 Western European countries. However, that was still better – or less bad – than any other time of the day. And through our CREST consumer panel, we have seen that trend being remarkably consistent throughout all of the five countries. Dinner was the time when consumers spent time at home – often as a family and consumers reported that meal to be their 'treat' to get them the foods they liked. Certainly, often times this was ordered for take-away or delivered for consumption at home.
www.npdgroup.com

Brands

McDonald's reopens 700 dine-in restaurants in UK
Outlets will open on Wednesday with table service only and will offer 'Eat Out to Help Out' discount next month. (Approx. reading time: 2 min.)
www.theguardian.com

Wendy’s launches loyalty rewards program
The burger brand is kicking off the national loyalty program by offering customers double points on their first order for a limited time. (Approx. reading time: 3 min.)
www.nrn.com

Management

Danny Meyer brings tipping back
Union Square Hospitality Group, which helped lead the move away from tips, changes course as its restaurants reopen. (Approx. reading time: 3 min.)
www.nytimes.com

Potbelly names Robert D. Wright as new CEO
Potbelly Corp. has named Robert D. Wright, former chief operations officer at Wendy's, as the company's new president and chief executive officer. (Approx. reading time: 2 min.)
www.nrn.com


COVID-19 crisis

Texas restaurateur creates company for COVID-19 testing
Jon Alexis, who owns two TJ’s Seafood Market and Grill Units and three fast-casual Malibu Poke restaurants, created SafeWork Health to do onsite testing for restaurants and other businesses. (Approx. reading time: 4 min.)
www.restaurant-hospitality.com


Most chain restaurants are requiring staffs to wear masks

The canvass of 300 operators in the USA found that 96% of the respondents are requiring their unit-level teams to wear masks. (Approx. reading time: 4 min.)
www.restaurantbusinessonline.com

By the way

The cost of reopening a restaurant in a pandemic
Businesses that already operated on thin margins are now taking on new supply and maintenance costs during the novel coronavirus pandemic. (Approx. reading time: 6 min.)
www.eater.com

If you would like to read more in-depth stories from the international hospitality business, take a look at our trade journal for the Horeca sector foodservice Europe & Middle East. 
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