With the help of Starbuck's own app, pre-ordering and mobile payment in particular should run smoothly - even when taking the order on the curb. In the coming months, Starbucks will increase the number of stores offering roadside pickup and test a select number of locations that offer this format exclusively. (Starbucks/CONNOR SURDI)
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The new format: Starbucks Pick up. (Starbucks/ERIC SOLTAN)
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After strong sales figures and enthusiastic reactions from guests and partners, Starbucks wants to roll out its new pickup format faster. These locations, first presented in New York City in November 2019, are designed for customers in dense metropolitan markets who want to order and pay in advance using the Starbucks App on their way to their next destination. (ERIC SOLTAN/Starbucks)
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Window shopping at Starbucks. (Starbucks)
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Much more widespread and popular in the USA than in Germany: Drive-Thru switch. (MATT GLAC/Starbucks)
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Conversions should create space for pick-up-only. (Starbucks)
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The company plans to further expand and enhance Drive-Thru for guests, including the opening of new locations outside of densely populated cities and in new markets. Also in the pipeline: a dual-lane drive-thru option or a drive-thru plus curb pickup. (Starbucks)
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Pick-up-only stores are to help with the re-start after the corona crisis. (Starbucks)
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In the future, Starbucks will focus primarily on the take-away business - in a wide variety of forms. (Starbucks)