Burger King Germany | Reaction to TV report

Identifying feature for plant-based products

Burger King Germany is responding to TV report with a visual change to its plant-based portfolio.
IMAGO / Michael Gstettenbauer
Burger King Germany is responding to TV report with a visual change to its plant-based portfolio.

Last summer, an investigative TV team accused Burger King Germany of negligent handling of its plant-based portfolio. Among other things, products labeled as vegan had contained meat. The company reacted immediately. Meanwhile, Burger King has also adjusted its vegan portfolio - guests can now identify for themselves whether they are holding a plant-based product.

Last summer, an investigative TV team accused Burger King Germany of negligent handling of its plant-based portfolio. Among other things, products

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