Canada's A & W Food Services will bring Pret's brand and products to Canada.
Pret A Manger has signed an expansion agreement for Canada: Pret A Manger and A&W Food Services of Canada have reached an initial agreement to introduce the brand and Pret products to A&W restaurants in Canada. The test phase is to run for two years.
"Through the terms of the agreement, A&W Food Services will be able to bring Pret food and coffee to customers in A&W restaurants
in Canada during an initial two-year trial phase
. If the pilot is successful, A&W will be granted the exclusive right to expand the Pret brand across Canada
, depending on an agreed development plan," a Pret spokesperson said.
A&W is one of the fastest growing foodservice companies in Canada, with more than 1,000 restaurants across the country, from Vancouver Island to Newfoundland, he said. The company is wholly Canadian owned and is currently the second largest burger chain in Canada. The deal follows Pret's announcement
last month that it will double the size of the company within five years and
enter five new markets by the end of 2023
"We’re still at the early stages, but we’re really pleased to have agreed terms with A&W to bring our freshly made food and 100% organic coffee to Canada," commented Pano Christou, CEO of Pret A Manger
. "Last month we said our aim was to expand into five new markets, and Canada is a fantastic country to start. Over the past year, we delivered more change than in thirty years of Pret history
– and it’s all about bringing Pret to more people in new markets around the world
. The pandemic has shown that even at the darkest moments, more people want to experience Pret and I’m looking forward to working with A&W and seeing how Canadians take to the great taste of Pret."
Susan Senecal, General Manager of A&W Food Services
, added, "A&W guests come to us for great tasting food, made by people they trust. I’m delighted to embark on this exciting pilot, to bring the best of Pret to Canada
, offering our guests even more delicious choices to love."
Pret A Manger
Pret A Manger opened in London in 1986 and has around 400 units. The sandwiches, salads and wraps are prepared fresh on site every day. Unsold food is donated to local charities at the end of each day through the Pret Foundation, which works to combat homelessness, poverty and hunger. Pret currently operates in the UK, US, Hong Kong, France, Dubai, Switzerland, Brussels, Singapore and Germany.