Pret a Manger | Germany

Sandwich chain will open first unit in Frankfurt

75 % of all Pret Shops are to be found in London. The first Pret in Germany opened 2018 in Berlin. Number 2 will open in Frankfurt.
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75 % of all Pret Shops are to be found in London. The first Pret in Germany opened 2018 in Berlin. Number 2 will open in Frankfurt.

The British sandwich and coffee chain Pret A Manger will open its first shop in Frankfurt. The new shop marks another step in Pret’s ambitious growth plans to double the size of its business through expansion into new regions and countries across the globe.

The first Frankfurt Pret shop will open this spring in Frankfurt’s famous “Fressgass”, in the heart of the city centre, creating 40 new jobs. New partner for the start in Germany’s financial capital Frankfurt is the local Shaffi Group.

Like in every other Pret shop, Pret’s Team Members will prepare the menu every day in the shop’s kitchen, using fresh and thoughtfully sourced ingredients. Unsold food will be donated to local charities at the end of every day.

The Frankfurt menu includes Pret’s favourite sandwiches such as Classic Super Club with chicken breast, smoked bacon and fresh tomatoes, a large variety of baguettes such as the vegan Avo, Olives & Toms, and the bestselling Chicken Caesar Bacon Baguette. It will also include wraps, soups, and freshly made salads like Wild Crayfish & Avocado or the Smoked Salmon Protein Box with fresh avocado and free-range eggs.

The breakfast and afternoon menus will offer freshly baked pastries, savoury hot croissants, yoghurt and fruit pots, smoothies, and a wide range of refreshing drinks. Pret treats, such as cookies, muffins, and bars will also feature to pair with Barista-made organic coffees and teas served hot or over-ice with organic milk or organic milk alternatives.

The new Pret shop will open in the city centre, on the well-known “Fressgass”, within the commercial and financial heart of Frankfurt, home to national and international banks and financial institutions. The shop will offer more than 60 seats inside plus another 40 outside on the terrace and will be trading 7 days a week from early morning hours until 21:00.

Stéphane Klein, Managing Director at Pret A Manger Europe said: “We are very happy and proud to open this first Pret shop in Frankfurt in partnership with Shaffi Group. The Shaffi family has a remarkable track record in our industry over the last 25 years and we share the same sense of people focus and quality customer experience, which is very important to us. Bringing Pret A Manger to more German customers is also exciting as we know their appetite for fresh and healthy food. I can promise that, together with Shaffi Group, we will give them the best of Pret.”

Fahim Shaffi: ”We are very pleased to be partnering with Pret A Manger to bring the most famous chain for freshly made food and organic coffee to Frankfurt. Our family cultured approach and values combined with our service-oriented operations is the basis for our success within the German QSR industry. We are looking forward to joining our approach with Pret’s remarkable product range of freshly made food, their high-quality ingredients, as well as the aromatic organic coffee as they made me fall in love with the brand years ago. We are looking forward to a long-term partnership with Pret A Manger, Stéphane Klein and his team, and can’t wait to bring the Pret joy, homemade sandwiches and coffees to our guests and our wonderful team in Frankfurt.”

 

About SHAFFI Group

Shaffi Group of Companies is a two-generation family-owned and run business based in Moerlenbach, close to Frankfurt. Since 1996 the company is one of the largest franchisees of Burger King with approx. 40 Burger King restaurants in the southwest of Germany and employing more than 1.200 people. The company is also active in real estate development, the hotel industry and as a venture capital investor. The Shaffi Group stands for fairness, loyalty, and continuity. The family-owned company is convinced that gastronomy is a people’s business and thus the most important factor for success is "people", employees and partners.

About Pret A Manger

Pret A Manger opened in London in 1986. Pret’s sandwiches, salads and wraps are freshly made each day in shop kitchens using the best quality ingredients. Pret currently has over 550 shops in the UK, US, Hong Kong, France, Dubai, Switzerland, Belgium, Singapore and Germany. In Berlin, a Pret A Manger already opened in the main station in 2018, the unit is now operated by SSP. Pret A Manger has been part of JAB Holding since 2018. In 2019, before the Corona pandemic, the brand achieved global sales of around 1 billion British pounds with a unit count of 627.

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