SV Group | Switzerland

Noble brand Dine & Shine sold

Nicolai Squarra will manage the event catering brand of Swiss SV Group Dine & Shine in a newly founded GmbH.
Andrea B. Kammermann
Nicolai Squarra will manage the event catering brand of Swiss SV Group Dine & Shine in a newly founded GmbH.

Event catering at highest levels – the core of the Swiss SV Group brand "Dine & Shine". Now it has been sold to its former managing director Nicolai Squarra. After a strategic review of its portfolio, the SV Group has decided to part with the noble brand built up over the past years.

As of September 1, the business was spun off into a separate company. The owner of the new Dine & Shine GmbH is the former managing director Nicolai Squarra, partner of JED Event. According to its own information, the SV Group does not hold any shares in the new company, but will remain a strategic partner of the new company.

Corporate events, trade fair catering, public and sporting events are part of the portfolio of the brand, which has stood for extraordinary food concepts and large formats since 2005. Pop-ups at unusual and exclusive locations are also one of the specialities of the event caterer with its own creative kitchen in Urdorf, not far from Zurich.

Nicolai Squarra used to be managing director of Dine & Shine until his move into self-employment in September 2020. The manager has excellent industry knowledge and resource in a large network. The experienced team of 25 permanent employees is to be retained. All existing employment contracts will be taken over by the new GmbH.
SV Group
SV Group is a leading gastronomy and hotel management group based in Dübendorf near Zurich. The Group is active in several business segments: Restaurants for companies and schools, hotels with own brands as well as with other renowned brands as franchisee, public restaurants as well as gastronomic delivery service and catering. The SV Group employs around 6,100 people, 4,200 of whom work in Switzerland and 1,500 in Germany. The headquarters of SV Group Germany is located in Langenfeld in the Rhineland. In the the exclusive ranking of contract caterers in Germany by gv-praxis SV (Germany) ranks 7th with €137.1 million in sales (-27%) in the 2020 financial year.

The SV Group goes back to the non-profit organization founded in 1914. Swiss Soldiers' Welfare Association. Else Züblin-Spiller established soldiers' parlors throughout the country and served balanced and inexpensive meals there. The idealistic values of the founder are carried on today by the SV Foundation. This charitable foundation is the majority shareholder of the SV Group and uses its dividends for projects in the field of healthy nutrition and for the common good.


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