Trade fair

Igeho 2021 cancelled

Igeho

Despite falling corona case numbers, a progressing vaccination campaign and further relaxation steps, MCH Swiss Exhibition, in consultation with the Advisory Board and exhibitors, has decided to cancel Igeho and the parallel event Lefa, from 20 to 24 November 2021 in Basel.


"We would have been happy to provide the industry with a long-awaited, physical exchange. But our exhibitors and associations need long planning as well as lead times for their individual concepts , combined with considerable investments. Despite new, innovative presence options and adapted participation conditions on the part of MCH, as well as the current positive development of the situation, the hospitality sector, which has been badly hit financially, simply lacks the necessary long-term planning security and financial resources for Igeho 2021 at the present time", says Judith Krepper, Brand Director and Head of the Hospitality Segment. In consultation with the Advisory Board, MCH today came to the decision that the staging of a representative industry platform this November is not guaranteed. Judith Krepper adds: "Our exhibitor and visitor surveys and co-creation workshops with exhibitors conducted in March and April 2021 have shown that the width and depth of the range of products and services on offer are key factors in determining the relevance of Igeho."

Industry stands behind Igeho

At the meeting of the Igeho Advisory Board on 30 June 2021, the representatives of exhibitors and associations clearly backed MCH and Igeho. Stephan Hirt, a member of the Igeho Advisory Board and Managing Director of Schwob AG, confirmed: "Igeho was and is more than ever a reflection of the Swiss catering and hotel industry. We are therefore convinced that a successful relaunch of Igeho in autumn 2023 is indicated, when the industry has recovered from the crisis and the undeniable strengths of a physical platform can once again be fully exploited." The next edition of Igeho will take place in Basel in November 2023 in the usual form, together with the new industry meeting place for the food processing sector, Lefa.

New formats and initiatives in the pipeline

The Igeho team is now focusing, in parallel with preparations for Igeho and Lefa in autumn 2023, on the conception and development of additional live formats in the coming year. The already established Igeho podcast "Hosting the Hosts" by and with Andrin Willi will continue to be broadcast on the second Monday of the month. In addition, a digital initiative by Igeho to network the industry is already well advanced and information will be provided in good time.

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