Veganuary | UK

Building brand equity around veganism

Happy Veganuary sign at a restaurant in London.
IMAGO / Zuma Wire
Happy Veganuary sign at a restaurant in London.

With more and more consumers participating in Veganuary, it’s an exciting opportunity for the On Premise to embrace meat-free meals and maximise success during this increasingly popular annual event, according to CGA by NielsenIQ’s Food Insights report.

With more and more consumers participating in Veganuary, it’s an exciting opportunity for the On Premise to embrace meat-free meals and maxi

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